Tech Spark AI, a Toronto-based artificial intelligence company, recently announced a $1.4 million pre-seed round led by TD Bank, with participation from Salesforce, Canada’s government and NBA Canada. With this round of funding, the startup intends to expand its new generative AI platform, Spark Plug, for students and a wider audience.

The product’s first iteration allows users to translate classic literature texts into modern language, with Gen Z as the target audience. Founded in 2015 by Tamar Huggins, Tech Spark AI is Canada’s first tech and design school dedicated to empowering children of colour, girls, women, and educators through innovative education. It focuses on developing, revising, and teaching inquiry-based, student-centred K-12 curricula through technology, entrepreneurship, and equity lenses. Its educators and technical mentors are industry professionals representing the students and communities it serves. 

Spark Plug has partnered with educational institutions in the United States and Canada, focusing on schools in underserved Black and brown communities. According to founder Tamar Huggins, the platform has developed an assessment tool called LearningDNA to help educators understand how students learn best.

Spark Plug is a generative AI model designed and trained to transform classic literature into culturally responsive language appealing to a Gen Z audience. It uses ethical data and youth culture to improve learning by increasing engagement, content retention, and rigour. Its model fosters an inclusive learning environment by bridging cultural gaps without stereotypes and biases, making learning more relatable and engaging.

Huggins claims Spark Plug’s language model was trained by her daughter, a member of Generation Z, as well as Harlem Renaissance authors and Civil Rights Movement activists. Despite its student focus, the product is available to everyone as a web application that functions similarly to ChatGPT. The goal is to establish itself as a pioneer in inclusive generative AI.

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