Edtech platform PW (PhysicsWallah) has entered into a long-term joint venture agreement with Jodhpur-based government test-prep company Utkarsh Classes to deliver value-adding education across all examinations and also to jointly foray into new test-prep categories.
Utkarsh Classes primarily provides offline and online learning courses for government exams, and in the past 2 years has ventured into various exam categories like defence, NEET-JEE, CLAT, CUET, and online tuitions for students of classes 6th-12th. The company runs multiple offline coaching centres in Jodhpur and Jaipur and has recently forayed into Uttar Pradesh’s Prayagraj with the launch of offline centres.
The companies plan to leverage each other’s core competencies and jointly foray into new exam categories. Going ahead, PW and Utkarsh Classes will together launch a new category – ‘Utkarsh Private Jobs’, which will help train students to prepare for placements in the private sector.
Talking about the collaboration, Alakh Pandey, Founder & CEO of PhysicsWallah, said,
Both PW and Utkarsh Classes are an emotion for students. The founding teams have a solid vision of providing result-oriented quality education to every student in the country at an affordable fee. Utkarsh Classes Founder Nirmal Gehlot sir has an extensive experience of over 20 years in the field. Our collaboration will help us better serve students across India and make their learning experience more enriching.
Both PhysicsWallah and Utkarsh Classes have a strong digital presence and operate multiple YouTube channels for various exam categories. Utkarsh Classes has over 11 million subscribers on its main channel on YouTube, and PhysicsWallah has more than 9.7 million subscribers on its main channel. Further, both companies cater to over 1 crore students each on their apps.
Dr. Nirmal Gehlot, Founder and CEO of Utkarsh Classes, said,
The founders of both companies come from a very humble background. Alakh sir and I started our journey as teachers and hence, have academics at our core. We both understand the challenges faced by students in their preparation journey. I truly believe that our ‘Student First’ policy will enable this partnership to solve bigger problems in the education sector.
The joint venture will also facilitate the provision of study material from PW to Utkarsh Classes, and will introduce co-branded education products. Both companies will also jointly provide academic training and course offerings in various categoriesto improve the learning outcome of students.
Under this partnership, Utkarsh Classes will continue to lead the expansion of the government test preparation category and launch offline centres in 32 cities, where PW has already established its offline centres (aka Vidyapeeths), which provide JEE and NEET preparation to students.
Utkarsh Classes will launch state government job-focused offline and online courses in these cities . PW will expand its outreach by opening more Vidyapeeths, currently present in 32 cities, and will continue scaling up in the all-India competitive exam categories.
PhysicsWallah recently entered the Maharashtra Public Service Commission (MPSC) preparation domain with the launch of MPSC Wallah. In January, the Noida-headquartered EdTech giant also partnered with supply chain firm Unicommerce for the delivery of study materials to students.
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