Edtech startup AdmitKard, an education technology startup that simplifies accessing higher education abroad, has raised $6.03 Mn (INR 50 Cr) in a Series A funding round from VC firm GSV Ventures. Angel investors also participated in the round.
With the fresh capital, AdmitKard is well-positioned to continue its rapid growth and further cement its position as a leading player in the EdTech space. The Noida-based firm plans to expand its team, invest in new technology and product offerings, and continue expanding its presence in key markets worldwide.
Founded in 2016 by Piyush Bhartiya and Rachit Agrawal, the edtech startup uses advanced tech and data science to offer personalised overseas education solutions to students, helping them shortlist universities, courses, and countries. It boasts of a robust technology platform to make the entire application process effortless and to enable one to apply from the comfort of the home.
Commenting on the new fundraising, Co-founder of AdmitKard, Piyush Bhartiya, said:
We are using the proceeds to expand our product portfolio apart from admissions. The startup wants “go broader in terms of helping the students in financing education, scholarships, enabling them in getting accommodation, and various other challenges that they face while going through admissions.
Bhartiya added:
We are approaching the market in different ways. Students from more than 250 cities are going abroad from India. We are looking at new go-to-market strategies, which we will experiment with and look at having deeper reach in these cities. The startup runs on a freemium model, with its primary services available to all students. Educational institutions also pay the company a royalty fee for promotion and marketing. AdmitKard currently has about 200 employees. We’ll double the team size over the next 12 to 18 months.
The company claims to have served students from 26 states in India and other countries, including Sri Lanka, Nepal, Afghanistan, Nigeria, and Vietnam. Rachit Agrawal, Co-founder of AdmitKard, added:
Our vision is to empower students to make informed career choices and use education effectively to achieve their goals. No one expert can know it all, and hence they have built an intelligent match-making layer on top of millions of data points gathered over the years and refreshed frequently. But data itself is insufficient to provide assurance and confidence in a pivotal life decision for which AdmitKard has nurtured a tight-knit community of Mentors (current international students) who guide these students and their parents by sharing their experiences.
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